House of Guitars
Branding & Identity
Branding & Identity
The House of Guitars is a music store located in Rochester, NY. It is one of the most well-known guitar stores in the entire world with guitars played by famous musicians. The current logo didn't speak to what the store had to offer to it's customers. I decided to completely redesign and update their logo with a more simple and modern look that reflects their true expertise.
Logo Redesign
Stationary
Storefront Signage